Challenge: A Town of Vail application to rezone a green-fill parcel. NIMBY and wildlife concerns about impacts of a workforce housing and free-market townhome project.
Strategy: Build community stakeholder support for workforce housing. Build on strong government relations to collaborate on applications that include appropriate mitigation efforts and community benefit.
Execution: Commfluent brought government and community relations strategic planning and execution to help obtain Town of Vail rezoning approval for a parcel Vail Resorts owns in East Vail for Housing and Natural Area Preservation, followed by approval for the workforce and locals housing project that faced extreme opposition.